Vellu is a DJ and music producer who has designed audio branding concepts for multiple Finnish and international brands alongside a
successful international career in music.
He has won the Finnish DJ mixing championship multiple times. In the late 1990s, Vellu performed in the band Pepe Deluxé whose hit single
"Before You Leave" was chosen into an internationally distributed commercial for Levi's jeans. In the 2000s, he embarked on a solo project as DJ Slow, and formed the the SlowHill group with Tapani Rinne. Vellu's work also features a large quantity of theme melodies as well as music for television dramas and film.
Vellu has composed and produced audio branding for several companies, including Iittala, Artek, Nokia, Finlandia Vodka, Nelonen, Klaus K Hotel, Red Bull, Bonnier Media, Blyk, IKEA, Finnair, Sonera, Microsoft and Elisa.